The department of business administration, conducted a one day seminar “ Brand Mandra – Venture of position”. The seminar was organized on 2^nd august 2019 at the seminar hall at 11.00 AM. The resource person Dr. R. Venkatesh Associate professor of international business, shree saraswathi Thiyagaraja College. Delivered a speech on the importance of branding and its key position in the current market scenario. The session was interesting and a power point presentation was also added.